Privacy Policy

Last modified: 11 May 2012

This Privacy Policy applies to the corporate website offered by Upcast Social Ltd.

If you have any questions about this Privacy Policy, please feel free to contact us through our website or write to us at:

Upcast Social Ltd, 3rd Floor, 5 Langley Street, Covent Garden, London WC2H 9JA

1. Privacy commitment
We are committed to safeguarding your privacy online and have developed this privacy policy to deal with issues which may concern you. Please read this policy to understand how your personal information will be treated. This policy may change from time to time so please check it periodically.

2. Personal Information
The details which you provide about yourself and any information which identifies you (such as your name, address, email address) (“personal information”) will be collected by us when you submit such information directly by filling in an online form, and when you browse, where cookies may be used.

3. Use of Personal Information
This information will be held on our system and used only to make available to you all information relating to Upcast and its services. The information will not be available to other users of this Site.

4. Protection of Information
We will not pass on your personal information to third parties unless we are required by law or by a regulatory or government authority to do so. We do not normally link IP addresses to anything personally identifiable, which means that you remain anonymous even though we include your IP address in our aggregate information. However, we can and will attempt to use IP addresses to identify a user when we feel it is necessary to enforce compliance with our terms and conditions, or to protect our services and other users.

5. Cookies
On this website we use Google Analytics to measure and analyse information with respect to visits to our website. To that effect we use your IP-address to collect, among other things, internet traffic data and data regarding your browser type and computer.

In addition, cookies are used. A cookie is a small text file that is stored on your computer when you visit our website. If you visit the website again it is recognized as a repeat visit by means of the cookie. The cookie contains merely a unique number and therefore no personal data. Cookies are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site. The cookie cannot be used to identify you on websites of third parties, including Google.

The table below explains the cookies we use and why.

Performance cookies
Google Analytics_utma
These cookies are used to collect information about how visitors use our site. We use the information to compile reports and to help us improve the site. The cookies collect information in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited.Click here for an overview of privacy at Google and how to opt out of receiving this cookie

6. How we protect information
We take every precaution to protect your information. To this end all personal information stored by us is kept on a server in a secure environment. Only employees and approved contractors/developers who need the information to perform a specific job are granted access to personally identifiable information. Regular security reviews are held by us to ensure that the site remains safe and secure for your protection. We cannot guarantee the security of data you disclose online and you accept that the Internet is not completely secure and agree that we shall not liable for unauthorised use, distribution or destruction of your personal information.

7. Correcting/Updating Personal Information
If your personal information changes or if you no longer wish us to hold your data, we will endeavour to correct, update or remove the personal information provided to us as speedily as possible. This can be done by emailing Harry Doyle at Upcast (

8. Users Under 18
If you are under 18, please ensure that you obtain your parent/guardian’s consent beforehand whenever you provide personal information to the website. Users without such consent are not allowed to provide us with personal information.

9. Governing Law
This privacy policy forms part of our Website Terms. Any dispute or claim arising out of this policy and the use of your personal information will be governed by English law and the courts of England and Wales have exclusive jurisdiction to resolve any such dispute or claim.